The word "scam" is defined as: obtaining money by means of deception - and today you can find dozens of scams online - especially surrounding the field of over-the-counter teeth whitening. TeethWhiteningReviews.com (TWR) has just concluded an investigation into this marketplace and found that companies looking to make a fast buck often invent fake personalities, reviews and testimonials to convince you their product is the real deal and worth the inflated (or unreasonably discounted) price you're paying.
In the unregulated, international world of Internet business, it is very easy for illicit marketers to start a private label teeth whitening business - without having to prove they've met any standards for safety or effectiveness. There are numerous manufacturers in China and elsewhere selling OEM whitening products at prices substantially less than their American or European counterparts. These products are not FDA-certified and are largely untested for efficacy. Would you really trust a whitening product that was made in the same country that created toxic toothpaste and melamine milk?
The Phony Review Website
One of the most common tricks used to build credibility for useless products is the fake review website. Scamsters create their own websites devoted to reviews of whitening products - and publish phony reviews, tests and claims - under the guise of objective Internet journalism.
At one point, TWR was contacted by the makers of Vibrant White to remove their "scam" status on our website. The makers of Vibrant White were placed on our watch list because we found them to sponsor a website showcasing Vibrant White reviews. When we asked them to provide proof they had no affiliation with http://www.top-teeth-whitening-reviews[dot]com, they responded,
"Vibrant White does not have any affiliation with Top-Teeth-Whitening-Reviews.com. We were contacted several months ago by them and they had explained their review site to us, we shipped them several free pens to try in their experiment."
Subsequent investigation by TWR revealed that both the product and the review website were hosted on the same server and IP address, proving that both sites were under the management of the same company.
To date, TWR has found the following sites to be sponsored, created or published by manufacturers of undocumented whitening products:
- top-teeth-whitening-reviews[dot]com
- teeth-whitening-reviews[dot]com
- whiteningreview[dot]com
- bestwhiteners[dot]com
- best-teeth-whitening[dot]com
- best-teeth-whitening[dot]info
- whitener-reviews[dot]com
- teethwhiteningreview[dot]com
- teethwhiteningreviews[dot]net
- teethwhiteningreviewed[dot]com
- whitener-reviews[dot]com
- heatherswhiteteeth[dot]com
- blog.jennyswhiteteeth[dot]com
- sarahswhiteteeth[dot]com
- sarahscleanteeth[dot]com
- cathysteeth[dot]com
- beckyswhiteteeth[dot]com
- elliesteeth[dot]com
- how-to-whiten-teeth[dot]com
- laurasteeth[dot]com
- lisaswhitesmile[dot]com
- my-white-teeth[dot]com
- amysteeth[dot]com
- amysbrightsmile[dot]com
- amandasteeth[dot]com
- rachelteethwhitening[dot]com
- kellyswhiteteeth[dot]com
- kaylaswhiteteeth[dot]com
- karenswhiteteeth[dot]com
- myteeth[dot]org
From : http://www.teethwhiteningreviews.com/artman/publish/